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What is Market Segmentation – Marketing to Millenials

July 2, 2013 by George Giantsopoulos

I have discussed and shared on several occasions the importance of target-marketing and its impact on a successful marketing strategy.  Market segmentation can help you achieve even stronger results.  What is market segmentation?  Well, the more you understand who your target market is, the more … [Read more...]

Filed Under: Marketing, Marketing Planning Tagged With: market segmentation, millenials market segment

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